TUNETANK INFLUENCER MARKETING CAMPAIGN
3 minutes read
Introduction
Tunetank holds a leading spot in Los Angeles’s Audio Stock service sector, transforming how users access premium royalty-free music. It offers copyright-free tracks for all social media platforms, including YouTube, where users can instantly clear copyright claims with a simple link submission. To boost its market presence and draw new users, Tunetank partnered with our agency for specialized YouTube Influencer Marketing services.
The Challenge
The audio stock market is dominated by giants like Epidemic Sounds, Music Bed, and Artlist, whose success and popularity stem from aggressive influencer marketing. These competitors offer diverse affiliate programs and exclusive contracts, making it tough to negotiate with or research content creators. Since music is vital in content creation, this saturates the market, challenging our efforts to identify and engage new talent for Tunetank in such a competitive space.
Strategy
Working with Tunetank, we refined our strategy based on their past collaborations, focusing on budget-efficient campaigns targeting micro to mid-size creators without strong ties to competitors. Our goal was for Tunetank to be the first audio stock service these influencers introduced. Tunetank’s advantages, including a free plan, copyright removal tool, and unique music library, helped us engage a wide range of content creators, boosting their market presence.
OUR PRIMARY OBJECTIVES WERE AS FOLLOWS:
- Expand Affiliate Network
- Implement Email Marketing
- Boost Brand Awareness
- Fee Negotiation
- Target Content Creators
- Contract Terms Negotiation
- Expand Affiliate Network
- Boost Brand Awareness
- Implement Email Marketing
- Fee Negotiation for ROI
- Contract Terms Negotiation
- Target Content Creators
OUR PRIMARY OBJECTIVES WERE AS FOLLOWS:
Expand Affiliate
Network
Implement Email
Marketing
Boost Brand
Awareness
Influencer Fee
Negotiation
Targeting Content
Creators
Contract Terms
Negotiation
1,977
TOTAL INFLUENCERS
458
Influencer's Interested
342
Vetting Process
116
Deals Offered
16
Influencers Appoved
Influencer Marketing
Elevate your brand’s presence and drive meaningful engagement with your target audience.
YouTube Campaigns
New heights with dynamic YouTube influencer campaigns that resonated with audiences.
Campaign Mastery
Influencer campaigns are a curated blend of tailored strategies designed to meet needs of your brand.
Tangible Results
- Strategic Content Creator Alignment: We refined our strategy with Tunetank, targeting micro to mid-size creators with minimal affiliations, extending their reach and pioneering new partnerships in the audio stock market.
- Targeted Influencer Recruitment: We crafted a cost-effective campaign targeting influencers new to audio stock services, maximizing our budget and positioning Tunetank as a premier choice for unique music resources.
- Operational Efficiency Enhancement: Our work with Tunetank resulted in an optimized workflow that tracks and manages influencer engagements, supporting seamless new partnerships and continuity in their growing network.
Conclusion
Our collaboration with Tunetank was smooth, bolstered by their flexible approach and unique product. Their user-first philosophy resonated with influencers, underscoring the benefits of digital services like global accessibility and simplified logistics.
Your Target Audience Is Waiting…
Unlock The Impact Of Influencer Marketing
DEON MEDIA
DM I Discovery Call
15 min
Web conferencing details provided upon confirmation.
- Identify core areas of opportunity
- Help you understand what we do
- Find out if we are a good fit 🚀
